Contests are a great way to get people excited about your band, product, show or promotion. With the advent of Social Media it is extremely easy to get your fans to help spread the word and build that contest for you. All you need to do is pony up some prizes, make up some rules and leverage the tools of Social Media to make it happen.
Some examples of user generated contests would be:
- Make a short video of yourself playing karaoke to one of our songs, upload it to YouTube and tag it with our band name and the name of the contest so we can find it.
- Make your profile picture the flyer for the next show, drop us a comment and we will give away 2 free tickets to that show to a lucky winner.
- Post the craziest song titles you want us to write about on your blog. We'll pick one winner and create a track on our next album with the winner's suggestion.
My good friends at Endavo Media have created a great new white paper that outlines some tips to creating these contests, how to promote them and how they can grow your fanbase exponentially. Head on over and grab a copy, its free and filled with great info!Now I'd like to turn it over to the Rock Stars. Have any of you had a successful user generated contest for your band, music or product? What was the prize? How did you pick the winner?
Let us know, so that we can help other bands see the benefits of a contest!
-Greg Rollett
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